Privacy
Policy.
We are committed to protecting your personal information and your right to privacy. This policy explains how we collect, use, and safeguard your data.
Introduction
Welcome to Cheerio ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our corporate gifting platform, digital countdown experiences, subscriptions, and related services (collectively, the "Services").
By accessing or using our Services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not access the site or use our Services.
Information We Collect
We collect information you provide directly to us, as well as certain information collected automatically.
2.1 Information You Provide
Personal Information
- Name
- Email address
- Phone number
- Company name
- Billing address
Account Information
- Username
- Password (stored securely, encrypted)
- Account preferences
Payment Information
- Payment method details (via third-party processors)
- Transaction history
- Billing information
We do not store full credit card numbers on our servers.
Gift Recipient Information
- Recipient name & email
- Phone number
- Delivery address (physical gifts)
- Scheduled delivery dates
We also collect messages sent to customer support, feedback, reviews, and survey responses.
2.2 Information Collected Automatically
When you use our Services, we may automatically collect:
- IP address and device type
- Browser information and operating system
- Usage activity and interaction logs
- Timestamp data and referral URLs
For digital countdown experiences, we additionally log countdown activation timestamps, voucher reveal timestamps, access IP addresses, and device metadata. This information is used for fraud prevention, chargeback protection, dispute resolution, and system security.
How We Use Your Information
We use the information we collect to:
- Process and fulfill physical and digital gifting orders
- Deliver scheduled countdown experiences
- Send confirmation and reminder notifications
- Process recurring subscriptions
- Communicate with you about your account and orders
- Improve our Services and develop new features
- Detect and prevent fraud, abuse, or chargeback misuse
- Monitor suspicious or high-risk transactions
- Comply with legal obligations
- Resolve disputes and enforce our Terms
Where required, we process your information based on consent, contractual necessity, legal obligation, or legitimate business interest.
Sharing Your Information
We may share your information only as necessary for operational purposes.
4.1 Service Providers
Third-party vendors who assist in payment processing, email delivery, hosting and infrastructure, analytics, and fraud detection.
4.2 Gift & Voucher Partners
For digital vouchers or physical gifts, we may share recipient information necessary for fulfillment with partner vendors. Partner vendors are contractually required to use information solely for fulfillment purposes.
4.3 Legal & Regulatory Requirements
We may disclose information when required by law, subpoena, regulatory request, or to protect our legal rights.
4.4 Business Transfers
In the event of merger, acquisition, or sale of assets, user information may be transferred as part of that transaction.
We do not sell your personal information for third-party marketing purposes.
Data Security
We implement appropriate technical and organizational safeguards, including:
- Encryption of sensitive data
- Secure server infrastructure
- Access control restrictions
- Payment tokenization through third-party processors
- Monitoring for suspicious activity
However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.
Fraud Prevention & Chargeback Monitoring
To protect our platform from fraud and abuse, we may:
- Log device fingerprints
- Store IP activity logs
- Monitor abnormal purchasing patterns
- Retain transaction metadata
- Share limited transaction evidence with payment processors in dispute cases
This information is used strictly for fraud prevention and legal protection.
Your Privacy Rights
Depending on your location and applicable law, you may have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your data
- Restrict or object to certain processing
- Request data portability
- Withdraw consent where processing is based on consent
- Opt out of marketing communications
To exercise these rights, contact us using the information below. We may request identity verification before fulfilling requests.
Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Enable core functionality
- Remember login sessions
- Analyze traffic patterns
- Improve user experience
- Detect fraud
You may disable cookies in your browser settings, but some features of our Services may not function properly.
Data Retention
We retain personal information only as long as necessary to:
- Fulfill contractual obligations
- Provide ongoing Services
- Resolve disputes
- Comply with legal requirements
- Defend against fraud or chargeback claims
Transaction and fraud-prevention records may be retained for extended periods as required by payment processors and applicable laws.
International Data Transfers
Your information may be processed and stored in countries outside your jurisdiction where our service providers operate.
By using our Services, you consent to such transfers in accordance with applicable data protection laws.
Children's Privacy
Our Services are not directed to individuals under 18. We do not knowingly collect personal information from children under 18. If we become aware that such data has been collected, we will delete it promptly.
Third-Party Links
Our Services may contain links to third-party websites or vendor platforms. We are not responsible for the privacy practices of those third parties. We encourage you to review their privacy policies.
Changes to This Privacy Policy
We may update this Privacy Policy periodically. We will notify users of material changes by updating the "Last updated" date and posting the revised policy on our platform.
Continued use of our Services after updates constitutes acceptance.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, please reach out: